The user

The user

The user

is traveling

is traveling

is traveling

is traveling

I help you grow your business by turning user data into smart, scalable product decisions.
I help you grow your business by turning user data into smart, scalable product decisions.

Are you making product decisions based on guesses?

What if the problem isn’t missing features, but not knowing what your users actually care about?

I help you uncover what users really need — so you stop guessing and start building products that grow

I help you uncover what users really need — so you stop guessing and start building products that grow

I help you uncover what users really need — so you stop guessing and start building products that grow

Meet Ferci!

I'm a strategic UX Researcher and Conversion Rate Optimization Specialist, crafting innovative data outcomes that drive product-business insights and accelerated growth.
I'm a strategic UX Researcher and Conversion Rate Optimization Specialist, crafting innovative data outcomes that drive product-business insights and accelerated growth.
I’m a multidisciplinary designer, creative, and strategic thinker, but I also like to call myself a "professional question-asker." I specialize in figure out how to translate human needs into business growth goals.

I’m a multidisciplinary designer, creative, and strategic thinker, but I also like to call myself a "professional question-asker." I specialize in figure out how to translate human needs into business growth goals.

✦ MOVING AROUND ✦ ✦ WORKING AROUND ✦
I conduct strategic research, participating in product development lifecycle and optimizing the user's process of product acquisition 🔍

I conduct strategic research, participating in product development lifecycle and optimizing the user's process of product acquisition 🔍

Some work I've done.
Foto de Walls.io en Unsplash
Reasons of user drop-off sales funnel on e-commerce

Identify experience issues and find the ways to streamline the user flow to reduce friction and increase conversion rates in an online store

Client:

Private

Role:

UX Researcher Data Analyst

Date:

Sep - Dec 2024

Foto de Walls.io en Unsplash
Reasons of user drop-off sales funnel on e-commerce

Identify experience issues and find the ways to streamline the user flow to reduce friction and increase conversion rates in an online store

Client:

Private

Role:

UX Researcher Data Analyst

Date:

Sep - Dec 2024

Foto de Walls.io en Unsplash
Reasons of user drop-off sales funnel on e-commerce

Identify experience issues and find the ways to streamline the user flow to reduce friction and increase conversion rates in an online store

Client:

Private

Role:

UX Researcher Data Analyst

Date:

Sep - Dec 2024

Foto de Walls.io en Unsplash
Reasons of user drop-off sales funnel on e-commerce

Identify experience issues and find the ways to streamline the user flow to reduce friction and increase conversion rates in an online store

Client:

Private

Role:

UX Researcher Data Analyst

Date:

Sep - Dec 2024

Foto de Patrick Schöpflin en Unsplash
JTBD for traveling arrangements digital product

Define and address the specific tasks users aim to accomplish (JTBD) to minimize user loss on the purchase funnel.

Client:

Private

Role:

UX Researcher, Moderator

Date:

April 2024

Foto de Patrick Schöpflin en Unsplash
JTBD for traveling arrangements digital product

Define and address the specific tasks users aim to accomplish (JTBD) to minimize user loss on the purchase funnel.

Client:

Private

Role:

UX Researcher, Moderator

Date:

April 2024

Foto de Patrick Schöpflin en Unsplash
JTBD for traveling arrangements digital product

Define and address the specific tasks users aim to accomplish (JTBD) to minimize user loss on the purchase funnel.

Client:

Private

Role:

UX Researcher, Moderator

Date:

April 2024

Foto de Patrick Schöpflin en Unsplash
JTBD for traveling arrangements digital product

Define and address the specific tasks users aim to accomplish (JTBD) to minimize user loss on the purchase funnel.

Client:

Private

Role:

UX Researcher, Moderator

Date:

April 2024

How do I do it?

Making Data Actionable 📊 🚀

Making Data Actionable 📊 🚀

Making Data Actionable 📊 🚀

• Transforming complex data into meaningful insights

• Transforming complex data into meaningful insights

• Transforming complex data into meaningful insights
Revealing the core needs and behaviors of each user segment.

Revealing the core needs and behaviors of each user segment.

Revealing the core needs and behaviors of each user segment.
• Guiding teams to data-driven decisions

• Guiding teams to data-driven decisions

• Guiding teams to data-driven decisions
Outlining the most valuable takeaways optimizing decision-making.

Outlining the most valuable takeaways optimizing decision-making.

Outlining the most valuable takeaways optimizing decision-making.
• Improving growth goals and user satisfaction

• Improving growth goals and user satisfaction

• Improving growth goals and user satisfaction
My approach ensures every insight is practical, relevant, and aligned with the company's objectives.

My approach ensures every insight is practical, relevant, and aligned with the company's objectives.

My approach ensures every insight is practical, relevant, and aligned with the company's objectives.
My Technical Skills
I specialize in analyzing data, quantitative and qualitative, to create products through data-driven and human-centered design. I present and communicate complex data reports across diverse and multicultural teams. I strive to clarify user information, convey it effectively, and present it in a way that can be understood, utilized, and applied to create product solutions.

I specialize in analyzing data, quantitative and qualitative, to create products through data-driven and human-centered design. I present and communicate complex data reports across diverse and multicultural teams. I strive to clarify user information, convey it effectively, and present it in a way that can be understood, utilized, and applied to create product solutions.

Let's discuss how I can help you to drive growth into your product

Let’s make it an adventure!

hi@theuseristraveling.com

Let’s make it an adventure!

hi@theuseristraveling.com

Let’s make it an adventure!

hi@theuseristraveling.com

Let’s make it an adventure!

hi@theuseristraveling.com